ZF Creative produces and shoots TV and Web commercials for major brands like Nike. We also shoot corporate commercials for high tech companies like Intel. See www.vimeo.com/user4023636 for samples.
We are unique
We're not like most marking firms, our focus isn't on how we look. Our focus is delivering the very best product possible, and helping our customers. We're more business brained than our competition.
Media, Advertising, Corporate, TV, Entertainment, Production, Video, Producer, Film
ZF Creative- a video production firm specializing in commercial and corporate video- is looking for a high quality logo for it's new branding campaign.
We're appealing to two targets- first is major advertisers such as Nike, Proactive, Coke, and music videos. These are our flashy customers. Second is entities like hospitals, non-profits, universities, and other corporations. These are our bread and butter customers.
What our logo should communicate
Our logo should convey that we're a creative agency that works with global brands. It should convey intelligent (perhaps even cleverness) without being over the top.
First impressions on our logo should be
Beautiful logo- clean, smart, creative!
We want this in our logo
I'd welcome the inclusion of something film related, but be careful that it doesn't distract from the logo. Universal symbols would be lenses, film strips, etc. Avoid cameras as they change frequently
Additional comments for the designers
The final important thing you should know about ZF Creative is that we genuinely care about the people we serve- both the crew that works our jobs, and each of the customers that trust us with their work. Although we're a strongly business oriented creative company, treating people with integrity, honestly and good intention is extremely important to us.
Thank you in advance for the work you do. I truly appreciate your creativity!
Styles we are interested in:
Abstract marks use a single shape or symbol to represent a brand or product. Their genius is their
simplicity as customers recognize abstract logos at a single glance.
An emblem uses a shape or picture to literally or metaphorically represent a company or brand.
Generally the organization's name will be included in the emblem.
A letterform mark typically uses 1 to 3 letters from the business name to represent the
What values should our logo communicate
Logo design created by professional graphic designer Chris Frederickson