Distributors of landscape irrigation products as well as landscape lighting. We supply these products to Irrigation Contractors, Landscape Contractors, Municipalities, School Districts, and Homeowners.
We are unique
Completely dedicated to customer service, through product knowledge, expert advice, good stock levels, and deliveries. We take a "partnership" approach to our customer relationships.
Distributors of landscape irrigation products as well as landscape lighting. We supply these products to Irrigation Contractors, Landscape Contractors, Municipalities, School Districts, and Homeowners.
Target Audience
25 - 40 Year old contractors
Municipalities
Home owners
What our logo should communicate
Professionalism, integrity.
First impressions on our logo should be
That is a great-looking logo. I not only want to do business with these people, but I want to wear that logo on a shirt or hat.
We want this in our logo
We would like the name "Van-Kel" to be prominent, and perhaps even the initials "VK" or "VKI". It's not as critical to have the word "irrigation" included in the logo.
There is also a "Van-Kel" website under construction, at http://www.vankel.ca This is for the Kelowna, BC office.....they already have their own logo (round shield) which we may be interested in usiing but only if it can be improved upon.
Styles we are interested in:
Abstract Mark
Abstract marks use a single shape or symbol to represent a brand or product. Their genius is their
simplicity as customers recognize abstract logos at a single glance.
Character Logo
Character logos often use fun, memorable mascots to represent a brand. College sports teams and
businesses use this type of branding to establish a more personable relationship between their customer and their brand.
Coat of Arms or Family Crest
A Coat of Arms or Family Crest is a symbolic logo that generally reflects the history of an
organization. This kind of logo is a great way to project to your customers a sense of history and establishment.
Emblem
An emblem uses a shape or picture to literally or metaphorically represent a company or brand.
Generally the organization's name will be included in the emblem.
Letterform Mark
A letterform mark typically uses 1 to 3 letters from the business name to represent the
organization.
Word Mark
A word mark consists of the company's name in a stylized type.
What values should our logo communicate
Masculine
Feminine
Young
Mature
Modern
Classic
Flashy
Reserved
Luxurious
Economic
Simple
Complex
Logo design created by professional graphic designer Ngepet_art