We are a non-profit organization that hand-makes Ukrainian food (pyrohy, cabbage rolls, nalysnyky, and other traditional food. These products are sold with proceeds going to St. Michael's Health Group which provides long-term care, housing & supportive services for seniors and the disabled.
We are unique
We actually have Baba's (Ukrainian for grandmothers) hand-making these products. All proceeds from the sales of these products go towards seniors long-term care and housing.
Industries
Retail, Non-profit, Food, Handmade, Seniors, Food Service, Community Service, Hand Made, Ukrainian
Contest summary
We are a non-profit organization that hand-makes Ukrainian food (perohy (or perogies), cabbage rolls, nalysnyky, and other traditional Ukrainian food. These products are sold through grocery retailers and restaurants. Proceeds go to provides long-term care & housing for seniors.
Target Audience
25-60 years old, not gender specific.
What our logo should communicate
It should represent Ukrainian food but with a modern, clean look.
Our Tagline
Baba's Own Food Products does not have a tagline.
First impressions on our logo should be
Wow - nice logo! I love Ukrainian food!
We want this in our logo
Pyrohy (or perogies) are our most recognized item. Our current logo has that imge on it but it is confusing for us to use this logo for producst other than perogies. We need a professional image that will encompass all our products but not look kitschy.
Additional comments for the designers
Our product is sold primarily locally. There is a high Ukrianian population in our province and most people (Ukainian or not) are familiar with this food. There are many competitors. We do not want the traditional "Ukrainian" look (embroidery, etc) to this logo. Should not have the colour green in it. We have a website http://www.smhg.ca/BabasOwn.aspx for more info and details.
Styles we are interested in:
Character Logo
Character logos often use fun, memorable mascots to represent a brand. College sports teams and
businesses use this type of branding to establish a more personable relationship between their customer and their brand.
Emblem
An emblem uses a shape or picture to literally or metaphorically represent a company or brand.
Generally the organization's name will be included in the emblem.
What values should our logo communicate
Masculine
Feminine
Young
Mature
Modern
Classic
Flashy
Reserved
Luxurious
Economic
Simple
Complex
Logo design created by professional graphic designer LLP7