SilverStork is a new line of baby products that use a safe and eco-friendly antibacterial agent that keep surfaces clean and free from bacteria. Products incl blankets, bibs, changing pads, and bags.
Industries
Retail, Health, Baby Care, Baby
Contest summary
One of the most important things that the logo needs to convey is: clean, comforting and caring.
We want to be able to communicate that the products are revol
Target Audience
Moms and parents-to-be, parents, and anyone looking to purchase baby products. Target age range for moms to be likely between 25 - 45. Income levels will be middle to high.
Values -- individuals interested in making certain their babies are kept clean and bacteria free but also concerned about safety, style and sustainability.
What our logo should communicate
One of the most important things that the logo needs to convey is: clean, comforting and caring.
We want to be able to communicate that the products are revolutionary/high tech but not lose the "warm and fuzzy" feeling that parents empathize with. It is important to balance the two aspects.
Styles we are interested in:
Character Logo
Character logos often use fun, memorable mascots to represent a brand. College sports teams and
businesses use this type of branding to establish a more personable relationship between their customer and their brand.
Emblem
An emblem uses a shape or picture to literally or metaphorically represent a company or brand.
Generally the organization's name will be included in the emblem.
Word Mark
A word mark consists of the company's name in a stylized type.
What values should our logo communicate
Masculine
Feminine
Young
Mature
Modern
Classic
Flashy
Reserved
Luxurious
Economic
Simple
Complex
Logo design created by professional graphic designer NickHolmesHolmes