SGW Books Logo Design

Held by: Wei Yen Chee (monkeegym)

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Project Type

Unique logo design

Project Name

SGW Books

About Us

Our goal is good books. We publish great fiction across multiple genres: general fiction, horror, sci-fi, and whatever else strikes a cord with us.

Industries

Publishing, Book

Contest summary

Our goal is good books. We publish great fiction across multiple genres: general fiction, horror, sci-fi, and whatever else strikes a cord with us.

Target Audience

We don't fit a model and we don't really care. All we want is to put cool books into the hands of people smart enough to dig 'em.

First impressions on our logo should be

We want the audience to go WOW.

Additional comments for the designers

1. Bright, bolder colours. We don't like the baby blues and greens we've been getting.
2. We want something unconventional and different. Book logos are boring and not really what we are looking for.

Styles we are interested in:

Abstract Mark

Abstract marks use a single shape or symbol to represent a brand or product. Their genius is their simplicity as customers recognize abstract logos at a single glance.
example of Abstract Mark

Emblem

An emblem uses a shape or picture to literally or metaphorically represent a company or brand. Generally the organization's name will be included in the emblem.
example of Emblem