e-Portfolios for students and others to showcase their work, visualize their learning and to connect with their classmates, teachers and industry.
mainly students but would like it to be general enough that it would make sense for anyone, not just students.
What our logo should communicate
I'm looking for more of a social media type icon... just like there are icons for Twitter, Facebook, WordPress etc. I would like a simple social media type icon that visualized e-portfolios. I was thinking of a stylized briefcase or maybe something that shows the profile of a face. I uploaded the one I use now (stylized briefcase). It could be based on this or a fresh design.
The simple way to create your e-portfolio, connect & collaborate!
First impressions on our logo should be
That they identified the site or tool as something to do with an e-portfolio, personal profile. That it was identifiable and memorable amidst a bunch of other social media icons.
We want this in our logo
Maybe a briefcase or a profile of a person or some kind of stylized "Z" or "ZEN"
Additional comments for the designers
Looking for it to be as simple as possible and be the shape of other social media icons (thumbnail type square approach, not a rectangular logo or other shape)
Styles we are interested in:
Abstract marks use a single shape or symbol to represent a brand or product. Their genius is their
simplicity as customers recognize abstract logos at a single glance.
Character logos often use fun, memorable mascots to represent a brand. College sports teams and
businesses use this type of branding to establish a more personable relationship between their customer and their brand.
Coat of Arms or Family Crest
A Coat of Arms or Family Crest is a symbolic logo that generally reflects the history of an
organization. This kind of logo is a great way to project to your customers a sense of history and establishment.
An emblem uses a shape or picture to literally or metaphorically represent a company or brand.
Generally the organization's name will be included in the emblem.
A letterform mark typically uses 1 to 3 letters from the business name to represent the
A word mark consists of the company's name in a stylized type.
What values should our logo communicate
Logo design created by professional graphic designer Louis Gan