Quadrogen, a young clean-tech company based in Vancouver, provides a revolutionary, high performance system for purifying biogas and landfill gas so that they can be used as renewable fuels..
Quadrogen, a young clean-tech company based in Vancouver, provides a revolutionary, high performance system for purifying biogas and landfill gas so that they can be used as renewable fuels..
Target Audience
Most important: Operations managers, most likely from a technical background, who will be making decisions on which technology is best for their company.
Second most important: Investors, most likely familiar with the clean-tech industry and gas purification in general, but not necessarily of a technical background.
Third most important: Prospective industry partners and suppliers (engineering).
First impressions on our logo should be
Here is someone who is extremely innovative, with very high standards, who will deliver what they promise and solve my problem.
We want this in our logo
Quadrogen, the company name, must be clearly visible.
Additional comments for the designers
This company's activity revolves around methane, which is a molecule with one carbon atom and four hydrogen atoms. This is where the name Quad (four) rogen (referring to hydrogen) comes from.
Another point to keep in mind is that Quadrogen's technology distinguishes itself from existing technology because of the extremely high purity levels it can achieve.
Finally, the logo should not only relate to biogas and landfill gas, as Quadrogen is considering expanding into other sectors such as syngas purification, and emissions reduction in the oil and gas industry.
Styles we are interested in:
Abstract Mark
Abstract marks use a single shape or symbol to represent a brand or product. Their genius is their
simplicity as customers recognize abstract logos at a single glance.
Emblem
An emblem uses a shape or picture to literally or metaphorically represent a company or brand.
Generally the organization's name will be included in the emblem.
Letterform Mark
A letterform mark typically uses 1 to 3 letters from the business name to represent the
organization.
Word Mark
A word mark consists of the company's name in a stylized type.
What values should our logo communicate
Masculine
Feminine
Young
Mature
Modern
Classic
Flashy
Reserved
Luxurious
Economic
Simple
Complex
Logo design created by professional graphic designer zesthar