Center for Intercultural Organizing is seeking a logo design for an online project, the Oregon Global Guide. The logo will be highly visible, featured prominently on a stand-alone web site, on business cards, decals in places of business, and on discount cards for members.
Center for Intercultural Organizing is seeking a logo design for an online project, the Oregon Global Guide. The logo will be highly visible, featured prominently on a stand-alone web site, on business cards, decals in places of business, and on discount cards for members.
Target Audience
People who live Oregon, USA who would like an intercultural experience, people who wish to support immigrant and refugee owned businesses, immigrants and refugees
Our Tagline
Your passport to Oregon's immigrant and refugee owned businesses
First impressions on our logo should be
The desire to travel and experience new things without leaving home; to shop local AND global at the same time by supporting immigrant and refugee owned businesses
We want this in our logo
The name Oregon Global Guide; scalable vector graphics; provide two styles for each logo – one long (aspect ratio 14 : 1) and one square; our colors flexible (use your own aesthetic … wow us!)
Additional comments for the designers
We are just in the beginning stages of building this web site, but our template can be found at http://www.oregonglobalguide.com
ABOUT THE OREGON GLOBAL GUIDE
Oregon is home to over 6,000 businesses owned and operated by immigrants and refugees. These businesses represent nearly 10% of the state’s economy, and they deserve more visibility. The Oregon Global Guide project aims to provide that visibility through creating an online portal of immigrant and refugee businesses, which will offer readers insight into the people behind the scenes—where we come from, our stories, our hopes and dreams.
Styles we are interested in:
Abstract Mark
Abstract marks use a single shape or symbol to represent a brand or product. Their genius is their
simplicity as customers recognize abstract logos at a single glance.
Emblem
An emblem uses a shape or picture to literally or metaphorically represent a company or brand.
Generally the organization's name will be included in the emblem.
Letterform Mark
A letterform mark typically uses 1 to 3 letters from the business name to represent the
organization.
Word Mark
A word mark consists of the company's name in a stylized type.
What values should our logo communicate
Masculine
Feminine
Young
Mature
Modern
Classic
Flashy
Reserved
Luxurious
Economic
Simple
Complex
Logo design created by professional graphic designer chAnDOS