Greek family business that has recently been taken over by sons from founding father. Over 40 years in business, needs to reflect heritage. Originated as more residential and evolved to predominantly commercial clientele.
PAINTING, Interior Design, Home Decor, Decorating, Contractor, Renovations
We're a family owned commercial painting and decorating company in business over 40 years. Looking for a modern logo refresh while retaining the spirit of the original brand identity.
Property Managers/Retail Stores/Corporate community
What our logo should communicate
Strength, longevity, brand identity (minerva goddess) - Minerva name prominently featured, Painting and Decorating Ltd. less emphasis (which can be included or not on various product/stationary)
Gets you to the finish
First impressions on our logo should be
Clean, fresh, edgy
We want this in our logo
Minerva Goddess (can be a stylized or re-designed version of existing logo; some examples were provided in addition to current logo) Prefer to have a cleaner/simpler goddess, less intricately designed than current version. Can live without the sword and pillar.
Additional comments for the designers
Contemporary/artistic feel is in line with business sector. Needs to be transferable from stationary, brochures, web to vehicle stickers, embroidered on shirts, jackets, hats, etc.
Styles we are interested in:
Character logos often use fun, memorable mascots to represent a brand. College sports teams and
businesses use this type of branding to establish a more personable relationship between their customer and their brand.
What values should our logo communicate
Logo design created by professional graphic designer Kovacs Katalin