I am a technical designer, 30 years, I fit apparel with designers, drape or draft a pattern, perfect the fit according to their vision, document the specification sheets for prod. Establish a Base (block) fit for future styles by manipulating the pattern to the desired design.
We are unique
new independent service, 30 years experience in NYC apparel industry, mature but youthful.
Bringing a designer's sketch to life, creating and establishing a branded fit.
Key development fits = Block fits, technical packages.
Target Audience
Jeans and all the related separates. I like bold graphics, cool and clean
I used to work for calvin klein jeans. My target customers are the new entrepreneurs that have web based retail selling. young men's and womenswear. I live in a phillip stark designed enviorment.
What our logo should communicate
Bringing a designer's sketch to life, creating and establishing a branded fit.
Key development fits = Block fits, technical packages.
Our Tagline
key developments! Keep it simple silly
First impressions on our logo should be
strikingly bold, confident, clean and to the point!
We want this in our logo
stylized graphic scissors?, abstract tape measures, rulers mannequins?
flat pattern blocks?
or something totally abstract and geometric like that have nothing to do with apparel but conveys the meaning of the words
Additional comments for the designers
I like soft lime greens, orange, and fushia, but not girly. maybe some mature charcol color in the ground or fonts
no pizazz, no brush strokes, clean blocks that fit?
Styles we are interested in:
Abstract Mark
Abstract marks use a single shape or symbol to represent a brand or product. Their genius is their
simplicity as customers recognize abstract logos at a single glance.
Emblem
An emblem uses a shape or picture to literally or metaphorically represent a company or brand.
Generally the organization's name will be included in the emblem.
Letterform Mark
A letterform mark typically uses 1 to 3 letters from the business name to represent the
organization.
Word Mark
A word mark consists of the company's name in a stylized type.
What values should our logo communicate
Masculine
Feminine
Young
Mature
Modern
Classic
Flashy
Reserved
Luxurious
Economic
Simple
Complex
Logo design created by professional graphic designer Ermenegildo