We are a lip balm brand that creates the best natural and organic lip balms in the world. We are looking to create a great product that will help us in our mission to help people and places. Extreme sports edge and lifestyle appeal.
We are a lip balm brand that creates the best natural and organic lip balms in the world. We are looking to create a great product that will help us in our mission to help people and places. Extreme sports edge and lifestyle appeal.
Target Audience
People who are, participate in, or appreciate:
Edgy, Epic, Extreme, Extreme Sports, Musicians, Music, Goodwill, Good Times, One for One, Creative, Artistic, Artists, Today's Youth, Organic, Natural.
Basically: Extreme Sports (skiing, snowboarding, wakeboarding, rock climbing, etc) meets Tom's Shoes (A company who wants to make the world a better place).
First impressions on our logo should be
Stated in Target Audience. We want to be seen as an Awesome/Edgy (yet simple) Company who is making the world a better place. Colors: Green, Black, White, Grey!
We want this in our logo
I would like the focus to be a word mark, but there should also be an abstract or letterform mark as part of the overall logo.
Styles we are interested in:
Abstract Mark
Abstract marks use a single shape or symbol to represent a brand or product. Their genius is their
simplicity as customers recognize abstract logos at a single glance.
Letterform Mark
A letterform mark typically uses 1 to 3 letters from the business name to represent the
organization.
Word Mark
A word mark consists of the company's name in a stylized type.
What values should our logo communicate
Masculine
Feminine
Young
Mature
Modern
Classic
Flashy
Reserved
Luxurious
Economic
Simple
Complex
Logo design created by professional graphic designer haidu