Abstract marks use a single shape or symbol to represent a brand or product. Their genius is their
simplicity as customers recognize abstract logos at a single glance.
Coat of Arms or Family Crest
A Coat of Arms or Family Crest is a symbolic logo that generally reflects the history of an
organization. This kind of logo is a great way to project to your customers a sense of history and establishment.
An emblem uses a shape or picture to literally or metaphorically represent a company or brand.
Generally the organization's name will be included in the emblem.
A word mark consists of the company's name in a stylized type.
What values should our logo communicate
Logo design created by professional graphic designer Rizwan Saeed