Auto Rover Logo Design

Contest summary

Auto Rover is a high end Used car dealership. They sell luxury used cars.

Target Audience

Online customers and general public, Adults only.

First impressions on our logo should be

I have uploaded a picture of the front of my building. I will have 3 images of cars on either side of the logo (as in my mock up) I have uploaded one car image (the white one) as an example.

We want this in our logo

I would like the colors of the Jaguar image in the design. I would like something like the Fiat logo. I would also like the feel of the Maserati logo combined with the grill.

Examples we like

Similar to the Fiat Logo or the Maserati, with a car grill included.
Any font can be used in the logo......,!

Styles we are interested in:

Abstract Mark

Abstract marks use a single shape or symbol to represent a brand or product. Their genius is their simplicity as customers recognize abstract logos at a single glance.

Character Logo

Character logos often use fun, memorable mascots to represent a brand. College sports teams and businesses use this type of branding to establish a more personable relationship between their customer and their brand.

Coat of Arms or Family Crest

A Coat of Arms or Family Crest is a symbolic logo that generally reflects the history of an organization. This kind of logo is a great way to project to your customers a sense of history and establishment.

Emblem

An emblem uses a shape or picture to literally or metaphorically represent a company or brand. Generally the organization's name will be included in the emblem.

Letterform Mark

A letterform mark typically uses 1 to 3 letters from the business name to represent the organization.

Word Mark

A word mark consists of the company's name in a stylized type.