Category Archives: Business

Protecting Your Intellectual Property from Patent Trolls

Patent Troll


Patent trolls aren’t imaginary monsters that live under a bridge (although they share some revolting characteristics). They’re worse … and they’re real.

A patent troll is a company or individual who owns or purchases a patent to charge other companies for infringing on their patent, making profit through settlements. Where patents were originally designed to prevent theft of intellectual property, it seems they’ve become a money-making weapon.

The worst part? It could be your money.

So, what harm does “trolling” really cause, and how can companies fight back?

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Why Lean Startups should choose Zoho over Salesforce


Zoho vs Salesforce

Image credit: Liventerprise

Salesforce seems to be the overwhelming leader when it comes to CRM (Customer Relationship Management), but there is an underdog that I think has carved out a nice little niche away from the big cloud-based CRM systems… I’m talking about Zoho CRM. Salesforce comes across to me as the sexy, we-can-do-it-all, the world is your oyster, come hang out with the “cool kids” CRM provider; but hanging out with the cool kids comes with a premium price tag too and we (still) aren’t ready to pay it. Based on my experiences with Zoho CRM at HiretheWorld, here are 3 great reasons why I think every lean startup should start with Zoho CRM before transitioning to someone like

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Entrepreneurship: Top 280 Books of All Time

Here at HiretheWorld we have always been obsessed with lists. In an age of information overload, we have to filter out the best. Now to be the best, you should take advice from the best.


Here are the all-time top 280 books on entrepreneurship below:

  1. The Toilet Paper Entrepreneur by Mike Micalowicz
  2. ReWork by Jason Fried, David Heinemeier Hansson
  3. Entreleadership by Dave Ramsey
  4. The Facebook Effect: The Inside Story of the Company That Is Connecting the World by David Kirkpatrick
  5. The Lean Startup by Eric Ries
  6. The Art of Non-Conformity: Set Your Own Rules, Live the Life You Want, and Change the Worldby Chris Guillebeau
  7. The 22 Immutable Laws of Marketing by Al Ries & Jack Trout
  8. Getting Everything You Can Out of All You’ve Got by Jay Abraham
  9. The Parable of the Pipeline: How Anyone Can Build a Pipeline of Ongoing Residual Income in the New Economy by Burke Hedges
  10. The Fifth Discipline: The Art & Practice of the Learning Organization by Peter M. Senge
  11. Start Something That Matters by Blake Mycoskie
  12. Making Ideas Happen: Overcoming the Obstacles Between Vision and Reality by Scott Belsky
  13. The Simplicity Survival Handbook by Bill Jensen
  14. The War of Art: Winning the Inner Creative Battle by Steven Pressfield
  15. I Will Teach You To Be Rich by Ramit Sethi Continue Reading
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[ Inside Look: Mashable's Pete Cashmore ] Traits of Today’s Youth Ruling the Entrepreneurial Scene

Throughout history, youth culture put idols in the forefront, shaping and leading much of our consumerism. In the 70′s we worshipped the punks and glam rock, 80′s saw the rise of disco and pop sensations, 90′s idolized grunge and boy/girl pop groups, the millennium turned the spotlight on ourselves through the introduction of reality stars and social media, and now the dream of today is the tech start-up focused on change. They are here to utilize technology and social media platforms to empower individuals and direct their penchant for self-expression towards creating a better world.

Now what are the traits found in today’s successful young entrepreneurs?

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